Data Visualization
User Interface Design
Creative Direction

Plaid Technologies Inc. creates infrastructures for financial services companies that allow them to connect with user's bank accounts seamlessly. Through custom built API's, their technology makes it easy to access high-quality transaction data, validate account ownership, and mitigate risks in a user-friendly way.

As the brand continued to refine it's communication platform, Plaid needed a consistent on-brand evolution of it's communication visual language and style. StudioRd has supported and continues to support Plaid with visual systems for representing data, custom iconography suites and collateral applications delivered across a variety of touchpoints.


Plaid Branding Guidelines
Plaid Mission and Twitter Cards
Plaid Data Visualisation Collateral
Plaid Data Visualisation Collateral
Plaid Iconography Suite

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